Finding a fresh approach to telematics

Identifying the right telematics partner means addressing a number of key questions. For leading temperature controlled supply chain management company, FreshLinc, the choice came down to even more than cost and product considerations. FreshLinc specialise in the total supply chain management of temperature controlled fresh, chilled and horticultural products. As a well-established business with high standards, they were keen to identify a new telematics provider.
FreshLinc’s Operations Director, Lee Juniper, explains:

“We had been looking for an alternative to our existing provider for some time before we spoke with Seven Telematics. We wanted a company that would work with us in a more personal way. While their pricing was competitive, our decision to work with Seven Telematics was not simply based on cost. We didn’t just want a provider. We wanted a partner – one that we could trust to be reliable and willing to work with us. We found that in Seven Telematics.”

Every vehicle in FreshLinc’s fleet is now fitted with the Seven Telematics TranScan® and SevenEye® technology, as well as their 3G vehicle CCTV camera systems. FreshLinc were impressed with the hardware fitting process:

“The Seven Telematics fleet engineers came and fitted everything for us. They were cooperative and respectful of all the site rules. They were prepared to work around us and were very well presented and professional too.”

For Lee, the core day to day benefit of the change to Seven Telematics can be summed up in one word – uptime.

“There are no more reams of paper or loads of phone calls. Invoicing, quoting and negotiating are now much easier. Because the Seven Telematics system is reliable, we know we can go in and view it on our phones and it will be working. We can also trust that we’ll be able to share live insights with our customers whenever we want.”

However, effective telematics is as much about successful working relationships as it is about great technology, as Lee points out:

“The relationship we have with Seven Telematics is not transactional but personal, which is exactly what we wanted. There is a dialogue between us. We know we’re not going to get messed around.Because Seven Telematics are not some massive faceless company, we always receive a personal, fully responsive and attentive service. They also speak in plain English and make all the aspects of the service clear to us. They go out of their way to be flexible to fit our requirements and keep enhancing the service they offer us. If anyone was to ask me whether to choose Seven Telematics as a telematics partner, I would advise them to go for it. They are far better than the other well-known brands. There is a very much a feelgood factor in working with Seven Telematics. We have found our committed telematics partner. They’ve made life simpler which is always good when you’re running a business!”

Michael Kane, Sales Director of Seven Telematics,

“We are proud to be able to support FreshLinc’s ongoing success. As a telematics partner to leading companies for more than 20 years, we know that high quality technology is only half the story. Great working relationships are the other half. Being there for our customers and being ready to adapt to meet their changing priorities is a key part of the way we work at Seven Telematics.